We accelerate traction at key points of inflection.

For early stage startups, emerging VCs, & smaller nonprofits

  • Minimalist, high-impact communications

    At the pre-seed and seed stages (and sometimes Series A), you're walking a tightrope: managing burn, building product, and proving traction. Storytelling often gets sidelined—not because it's unimportant, but because most founders don’t have the resources to assemble a comms team.

    The problem? Storytelling is how you attract partners, activate investors, and build early trust in the market. Done well, it becomes the foundation for your future marketing and communications function.

    That’s where we come in.

    Astoundly offers a minimalist, high-impact program designed for early-stage teams. With over a decade of experience and access to top-tier narrative and analysis tools, we focus on:

    • Producing high-leverage stories tailored to your traction goals

    • Distributing them with precision to the audiences that matter

    • Pitching to media where it makes strategic sense

    You won’t need to choose between quality and speed.

    Programs are designed to deliver clarity, credibility, and results in an efficient and highly tailored way. We give y liftoff for your startup based on what makes your team, value proposition, and business model unique.

    We work closely with you and give you the same level of attention as our larger clients.

For growth-stage, scaling, & established organizations

  • Think: “Storytelling-as-a-service.” Gain leverage from our external-yet-empathetic and integrated perspective.

    High-impact messaging
    Develop the core language that anchors your brand, product, or initiative. This includes positioning statements, messaging hierarchies, audience narratives, and a shared vocabulary to unite your organization.

    Sales enablement toolkits
    Equip your team with the language and assets to close with confidence. We create tailored toolkits—including one-pagers, pitch decks, objection-handling scripts, and customer proof points—that help your sales and GTM teams communicate value clearly and consistently across channels.

    Voice of customer programs
    Turn your customers’ experiences into strategic assets. We help you capture and share authentic stories—through articles, case studies, and video—designed to build trust in your product or service. Use them across marketing, sales, onboarding, or internal enablement.

    Newsrooms
    Establish a repeatable system for sharing what matters to a carefully cultivated audience. Our newsroom programs include content creation, social distribution, newsletter strategy, and media/partner relations—so your story reaches the right audiences, at the right time.

    Executive brand-building
    Elevate your voice—internally, externally, and strategically. We work with leaders to articulate a point of view, build narrative consistency, and grow credibility across key channels. From starting a blog to keynote prep, LinkedIn strategy and media training, we help you show up with clarity, confidence, and conviction.

    Educational resources
    Create clear, engaging content—from explainers and FAQs to thought leadership and technical deep dives—designed to educate your market, support adoption, and scale your team’s expertise across channels.

  • External communications
    From establishing your foundational messaging to developing high-performing omni-channel, we position your organization as a trusted and relied-upon voice in a crowded landscape.

    Internal communications
    We help foster team engagement by designing the messages, systems, and rhythms that keep everyone informed, connected, and moving in the same direction.

  • Head of communications, market education, or storytelling

    This offering is ideal for startups, nonprofits, venture funds, and larger organizations in need of additional problem-solving capacity.

    We embed within your team to lead communications from the inside—shaping narratives, building systems, managing execution, and aligning messaging across internal and external channels.

    We often operate in a “deputy” or “chief of staff” like capacity in lockstep with in-house leadership. We are also strategy-drivers who can establish the groundwork to build a high-performance team.

  • Perspective discovery
    You don’t know what you don’t know — and that’s where we come in. Our research surfaces the questions you didn’t think to ask, and the opportunities hiding in plain sight.

    Friction analyses
    We help you pinpoint where your communication, workflows, or positioning are losing traction — whether it’s cognitive overload, misaligned incentives, or unclear messaging. Then we help you design interventions to fix the problem.

    Sentiment capture
    Whether you’re navigating internal change or launching into a new market, we help you understand how your message lands — and how to make it resonate.

    KPI & benchmarks assessment
    Define what good looks like—and how to measure it. Whether you're reporting to leadership, funders, or partners, we help you structure benchmarks that capture impact and outcomes.

  • Process design
    Integrate GenAI into your workflows with intention and clarity. From prompt systems and editorial frameworks to governance and human-in-the-loop checkpoints, we build scalable systems that work for real teams, in the real world.

    Knowledge libraries
    Structure your content for human and machine understanding. We audit and organize your existing materials—articles, docs, transcripts, playbooks—into structured knowledge libraries designed for GenAI integration. The result: cleaner source material for copilots, assistants, and LLMs to draw from, without hallucination or loss of nuance.

    Prompt systems & workflows
    We help teams build prompt libraries, editorial guides, and review protocols that bring consistency to GenAI content creation. From fine-tuned tone to safe outputs, we create systems that enable fast production without sacrificing quality or control.

  • Information design

    We turn research, strategy, and technical detail into visual formats that clarify, persuade, and captivate. From conceptual diagrams and infographics to frameworks and slide decks, we design information with structure and story—so your ideas land cleanly across audiences.

  • Narrative, deck, and collateral creation
    We enjoy supporting fundraising initiatives at the LP <> VC level. We also work with founders seeking calm capital for R&D. Our core team has supported $10B in fundraises for early stage ventures. Our CEO has personally supported fundraises in excess of $1B.

  • Not everything fits in a box. We’ll design a solution to the need at hand.

Our AI systems advantage

We are the inventors of Listening, a GenAI-assisted NLP algorithm. Listening conducts qualitative analysis to understand how people make decisions. It uses LLMs to synthesize open-ended interviews into structured insights.

We have also developed an extensive messaging template library, built on years of knowledge captured across technology product development, sales, marketing, and communications.

We often use the pattern recognition capabilities of Listening and other GenAI tools to excavate trends that empower our customers with toolkits for strategic precision and faster execution.

Every project begins with the utilization of Listening.

Our ecosystems model

With a lean in-house operation, we build teams on-demand based on a network of highly trusted small business owners and independent practitioners at the top of their field(s).

There are three reasons for this approach: (1) to do our part in advancing the independent economy, (2) to architect the perfect foundational skill-base, every time, and (3) ensure that budgets are on-point and well-utilized from a working capital standpoint, with every dollar advancing impact.

What people say…

Abby Lutte, marketing executive at Dun and Bradstreet:

”Astoundly always takes us in new, exciting directions, yet remains strategically on-point. Additionally, the team is a joy to work with and inspires fresh thinking on all sides, enlivened by the team’s ability to ask the perfect questions at the perfect time. Importantly, the communications we develop together consistently perform.”